2015 SEMA Show


Two Israeilis, two Palestinians and an Arab walk into a room . . . sounds like a very bad ethnic joke doesn’t it?   In fact, it is what my son Ryan and I experienced at the SEMA show in Las Vegas last week.  For those unfamiliar with the SEMA show, it is the premier trade show for the automotive after-market industry and is held in Las Vegas every year.   Manufacturers and distributors from all over the country present their new products and prototypes to the automotive aftermarket industry. Seeing three groups of people who can’t get along on the world stage but have a common interest in this wonderful machine we call the automobile had a great impact on me.  The desire to build and make available something different and extraordinary is a common bond shared by all those attending the SEMA event, and it is our goal at Hillco Fastener Warehouse as well.  

The SEMA show is the largest trade show in Las Vegas.  Attendance is in the hundreds of thousands every year.  Not only did we did we get to meet the folks mentioned above, we also had visitors to Hillco’s exhibit from Colombia, Mexico,  Panama, Qatar, Venezuela, Japan,  Australia, New Zealand, Germany, Sweden, and Denmark, just to name a few.  


You may be wondering why automotive enthusiasts from all over the world come to the States to attend SEMA.  I believe it is because of our wonderful, unique in the world, American culture.  The Germans, French and Italians, as well as the English, began building automobiles at about the same time or earlier than we were in the U.S.  What is it about the U.S. market that is so appealing?   I believe it is the unique laissez-faire (in French it means leave us alone) attitude of the American car culture. The American hot rod industry is the very essence of individual creativity and innovative engineering . . .  sometimes good, sometimes not so good, and much of the time extraordinary, and always interesting and exciting.  I believe that is the allure for automobile enthusiasts from all around the world.  When one buys a chopper with all its garish chrome and loud engine, they are buying American culture. The same is true with a low rider bouncing up and down or going low and slow with music blaring, or a Corvette going 220 mph at Le Mans. All these folks have a commonality of interest in creating something unique and wonderful and it is what ties all of us together.  That, my friends, is a very good thing. By the way, did I mention Lichtenstein?  See ya soon!   Maybe at the next SEMA show.

Super Cruise XIII, Sunday, February 7, 2016

Thank you to everyone who attended our Super Cruise XIII event held on Sunday, February 7.  We were blessed with great participation and beautiful weather.  Our featured cars this year were vintage Japanese imports (japaneseclassiccarshow.com) and they added a whole new perspective to our show.  Several photographers and bloggers have told us that our Super Cruise Sunday is the most diverse show they attend and, because of that, they look forward to it every year.  This year's event was no exception.  Folks brought everything from dragsters and off-road trucks to vintage Lamborghini's and motorcycles.  It was a fantastic show!

A big thank you to our fantastic Hillco staff for all of your help in making the show this year a huge success.  Malinda, Thai, Andy, Jesse & Cody, we couldn't host this event without your efforts.  A special thank you to Gary Brown, OC Car Guy, for all of  his stellar emceeing on our behalf.  His family's snack bar and the world famous Hillco hamburgers (available only once a year) were, as always, outstanding!

Our raffle ticket sales enabled us to make a $1,000 donation to the Gary Sinise Foundation.  Thank you to our raffle sponsors, Gary Brown of OC Car Guy, Superior Automotive, Hoist Services, Suzette's Exclusive Hair Salon, Hotchkis Performance, Alpha Tools, Cars, Inc., and Chris Licata of Beach Coast Insurance for your generous donations.  Gary Sinise Foundation is an outstanding organization that provides support to veterans, first responders and their families, and we're very proud that your donations give us the opportunity to support such a worthy cause.

Thank you again to all of you who participated in our show this year.  We appreciate the hard work and commitment that goes into creating your rolling works of art, and we look forward to seeing you again next year for Super Cruise XIV!


Drifting Along


I was born in Illinois in 1938, and I’ve always loved automobiles. One of my tricks, to impress girls as a teenager, was to close my eyes and accurately identify any car just by hearing the engine. Automobiles are movement and sound as well as many other things to me. During the 50’s the roar of a flathead Ford or the rat-a-tat of a stovebolt Chevy 6 were music to my ears.

 When I came to California, courtesy of the U. S. Marine Corps in 1957, I started attending road racing events. At these events the 283 c.i. Corvette bellowed around the courses at a speed that was in the “Oh My God” category. I was also introduced to the baleful whine of a Porsche twin cam, the rip of the A.C. Bristol and the scream of a Ferrari V12. There were many others too, but I think you get the point.
A few months ago, courtesy of Kyle Mohan and Matt Hill of KMR Racing, I attended the Formula Drift Competition at Irwindale. Although I’ve been around as a fan and occasional participant in road racing, I must say the spectacle of drift racing hit me like being dropped into a cage of roaring lions. The sight and sound of these races is a visual and audible feast!

The fabrication work on all of the cars was absolutely top rate. These cars are high tech in every way and, unlike us older guys who thought “Make it bigger, it will go faster,” these builders use sophisticated computerized engine management systems that will make a 3.5 liter Toyota 2JZ put out a cloud of tire smoke large enough to hide a tank battalion on the attack. With that thought in mind, I began to wonder “What do we call these techno-geniuses squeezing all of this power and sound out of these relatively small motors?” It was then that it hit me! When my computer at home won’t work, who do I call? The Geek Squad! That used to be an offensive name, but today it’s used to describe someone who is intelligent, specifically regarding the use of computers and technology. So it came to me: “Thunder Geeks!” When these “Thunder Geeks” apply their expertise to these high-performance machines the result is ground-pounding, tire burning music to these 77 year old ears. You like sound, drama, power and technology?  Don’t miss the next drift event!

Retiring News

Sadly, today is the last day at Hillco for one of our long time employees. Paul Cartwright has been with Hillco Fasteners for over twelve years. We are very sad to see him go, but he is looking forward to a well-deserved peaceful and relaxing retirement. He has been a dependable and hard working part of our team and we will miss the entertaining stories of his past and present adventures. Good luck Paul, and thank you for your service and friendship. 

The Nuts & Bolts of Life as Russ Rosell

Follow this link to an interesting article about our oldest long-time employee.  Russ Rosell is 93 years old, a WWII vet, and still works 2-days a week!  We think he's a treasure and truly amazing!  Enjoy!

Hillco Super Cruise XII/Gary Sinise Foundation

The proceeds from our Super Cruise XII were donated to the Gary Sinise Foundation.  We received the following letter from the Foundation acknowledging receipt of our donation made possible by all of those who participated in our raffle and 50/50 drawing.

Super Cruise XII, February 1, 2015

Hillco's Super Cruise XII held on February 1, was an absolutely fantastic event.  We appreciate everyone attending, and were stunned by the variety of autos, trucks, bikes, semis and anything and everything on wheels brought to our show!  A big thank you to everyone who made time to participate in our event.

Thank you to Joe & Arlene Jill of Superior Automotive, Hoist Services, Gary Brown (OC Car Guy), NAPA Garden Grove, Morgan Graphics, Hot Wax Car Care Products, DJ Safety Equipment and Beach Coast Insurance & Financial Services for their generous donations to our raffle table.  We had a fantastic array of raffle items this year and the ticket sales for both the raffle & the 50/50 drawing enabled us to make a donation of $1,200 to the Gary Sinise Foundation.

A special thank you to the entire Hillco crew.  Malinda, Steve, Andy, Leo and Jesse, we couldn't do the show without you, and we appreciate you giving up a Sunday to help with our annual event.  A special thanks to Gary Brown, the OC Car Guy, for coordinating the show, managing the snack bar and emceeing.  As always, an outstanding job.

Thanks again to all of you for sharing your projects with us.  Be sure to check out photos of the show on our site and www.socalcarculture.com, and the beautiful video created for us by Mr. John Anderson.   We love seeing your rolling pieces of art and look forward to seeing all of you again at Super Cruise XIII in 2016!!

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